Everyday essentials are the foundation of your wardrobe and our mission is to provide you with modern, high-quality basics that naturally fit who you are. Our timeless, durable collections are made to suit your everyday lifestyle.
We’re often asked why we only make basic essentials. This is because we believe that less is more. We keep our collections simple, minimalist and versatile and are huge advocates of the Slow Fashion Movement. By choosing to wear Boody, you are consciously rejecting the notion of fast fashion and committing to building a wardrobe of quality, sustainable basics.
We bypass trends and fads as we believe they lead to overconsumption and waste. By simply undertaking a more minimal approach to your wardrobe with sustainable basics, we can collectively make a direct impact on our future.
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